Why it’s extremely valuable for you as an authority to have a number one rated podcast.
How are you doing? Its Brett Campbell here, creator and founder of the Authority Academy online coaching community where we help entrepreneurs and small business owners generate more leads, more fans, and more customers so they can get their message, their skillset, their knowledge out to the world.
Today, I wanted to talk to you about something that I find very interesting.
I logged onto the computer this morning, went onto iTunes.
We’ve recently just released another podcast. My wife, Emily, she’s created a podcast called the Health and Fitspiration Show.
Currently, You can’t probably see that right now, but it’s sitting at number one. There’s something really interesting that I found whilst I was looking at this. I’ve been doing podcast shows for about,
I think I started our first show would have been close to three years ago now. I think the Health and Fitspiration Show is our fourth show that we’ve produced, possibly fifth. Who knows, losing count.
Anyway, my message in this video is for you to 100% start thinking about, If you don’t have a show right now, I really want you to start thinking about what type of show could you create that could help motivate, help educate your prospects, the people who need your help the most.
The interesting thing that I found out this morning. If you have a look here, right down here, it says “Fit Chick.” Now, that’s at number twenty-nine, so in the Health, Fitness, and Nutrition.
The Fit Chick podcast was a podcast we created close to, I think, three years ago.
We haven’t recorded an episode since November 2014, which I find quite remarkable. However, all of a sudden, our show is showing back up in the top thirty. In fact, it’s actually sitting right in front of Jillian Michaels.
Now, why do I share this with you?
Content that we put out years ago is starting to, again, once again, pre-populate in people’s podcast apps and the iTunes and so forth.
What it does is it allows us to get our message out there to an entire new audience that would otherwise know nothing about us.
I want you to think about that. Do you have a podcast show right now? If so, is it working for you? If not, I need you to start thinking about how are you actually syndicating your episodes.
How are you getting your content out there? How are you getting people to actually listen to this?
There’s no point just sitting in front of a microphone here and talking to your computer screen if you’re not going to get your message heard.
I thought that was quite interesting. I really wanted to share that with you.
It is the fact that just because you can create something now, this video right now, this audio right now, if you’re listening to this on the podcast or you’re listening to this on the video, is quote timely, right? I’m sharing something timely.
However, to listen within itself is timeless in the sense that we created content over two years ago and now it’s starting to make a run for it again.
I want you think about that. I want you to think about that. What content are you putting out there now that could be heard in twelve months, two years, three years time, and still have a relevant impact on the person consuming it?
Now, if you would like to learn how to create your very own podcast show and not have to pay thousands of dollars for a podcasting course or community, I would like you to become a member of the Authority Academy online coaching community.
Try it out.
Come along. Check out what we have to offer. Jump on in. If you want to make a podcast, you just go simply to our PR publishing members component.
You click on that, you go, “How do you a podcast?”
It’s three videos that teach you exactly how to do it, how to put it in iTunes, and how to make it go to number one. If you have a message, you have some skill, you have some knowledge that you want to get out there to people, and you know it will make an impact, then you are a perfect fit.
Until next time, have a great day. I’ll see you in the next training.