If you really want to succeed in business you must have one of these.

How you doing, it’s Brett Campbell here, creator and founder of the Authority Academy Online Coaching Community where I help entrepreneurs and small business owners generate more leads, more fans, and more customers so ultimately they can get their message, their skill set, their knowledge out to the people who want and need it most.

Today I want to share a quick little story with you and share this number one thing that every single business owner must have in their business if they are looking to really succeed and take it to the next level.

This morning I embarked to the gym and started working out, and today was a little bit different than normally. See, the last few weeks I’ve been turning up to the gym and I’ve been going to the gym and just sort of jumping from one thing to another and going, “Oh, okay I’ll go and do that now,” or, “I’ll go and do this exercise now.”

Coming from a fitness background I totally understand and know that following a workout program is what you really want to be doing if you really want to enhance and you really want to keep moving forward. What happened was in my workout and my training I sort of got to a bit of what you would call a plateau, and maybe you’re in a plateau right now with your business.

This, my friends, is what you need if you’re really wanting to break the plateau. This is why today’s training session at the gym was one of the hardest workouts that I’ve done in months.

The last workout that I did that was equally as hard, there’s something in common here. It was that I followed an actual workout program, I followed a plan, I followed a step-by-step process. That’s why I want to introduce you to this concept that we have called “The Authority Road Map”.

The “Authority Road Map” is a step-by-step process that helps my prospects and customers navigate their way through a very busy and very unrelenting landscape.

What I mean by that is if you get thrown into this concept of building a business there’s so many different fundamentals and so many different pillars that make up a successful business.

Most people just think that they’ll set up a sales funnel and they’ll run some Facebook ads to it and voila, it’s a beautiful, successful business.

Now, you can get so far with that but the reality is there’s so many more different pieces, missing parts, that are going to ultimately lead you to building a successful business.

Now, why do I share this with you today is because I want to ask you are you currently following a plan? Are you following something that you can look at right now that will release and reduce overwhelm when you start thinking about all the things that you need to do in your business.

Now, having a plan and having a navigational system. Now, think about this. If you had to drive from point A and you had to drive 500 kilometres to point B and you’ve never been to this place before. Do you remember back in the days?

I remember my first ever experience when I was driving and I didn’t have a GPS so I actually had to go online and I printed out; Actually, I had an atlas. I was using an atlas like a big book and I’m trying to follow the roads. It was very, very overwhelming because it really wasn’t a step-by-step process.

Now you look at a GPS it says, “Turn left in 100 meters.” That’s all you need to focus on is that next turn. Then it says, “Turn right at the next round about.”

Then you go turn right and it says, “Turn around because you’re lost.” That’ll happen as well but we’re not going to get into how GPS’s work.

The reality in what I’m really trying to say here is that if you are really looking to take your business, and even yourself, to the next level you must have a plan.

Have a business plan and a personal plan on how you are going to get to your end result. If you’d like help and you’d like assistance with that, come and check out the “Authority Road Map”, check out what we’re doing.

Check out how I can help you take your business to the next level.

Thank you so much and I can’t wait to see you in the next one.

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